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New Look Appoints WeDiscover to Lead UK & Ireland Performance Marketing

New Look Appoints WeDiscover to Lead UK & Ireland Performance Marketing

Kirandeep Purewal

June 17, 2025

Reading time: 1 minute

WeDiscover is excited to welcome New Look as one of the latest brands to appoint WeDiscover as their performance marketing partner. The fashion retailer selected WeDiscover following a competitive internal review, as it accelerates its ambitious £30 million digital transformation programme. The partnership sees WeDiscover leading performance activity across the UK and Ireland, supporting New Look’s vision to optimise digital experiences and deliver meaningful growth.

 

Since work began in March, the remit has spanned paid search, paid social, measurement and attribution, marketing technology, creative testing, and analytics – covering platforms including Google, YouTube, Meta, Snap, Pinterest, and TikTok.

“We are already seeing the value of WeDiscover’s innovative and meticulous approach. Their expertise in technology, data science capabilities, and proven track record is proving to be a great asset as we work together to enhance our performance marketing program.”

Lindsay Nuttall, Interim Head of Marketing and Customer Growth, New Look

With more than 360 stores globally and a fast-growing ecommerce platform, New Look is continually evolving the way it engages its customers – blending physical retail with digital innovation. Its large investment in digital transformation at this time signals a bold, future-focused strategy: one that puts technology, data, and customer experience at the centre of commercial growth.

 

This partnership reflects a shared belief in the power of innovation, experimentation, and measurable impact. By combining New Look’s ambitious vision with WeDiscover’s technical expertise, we’re proud to help power the next phase of their digital journey – driving performance at scale, sustainably.